GENERAL ELECTRIC

High-Impact Innovation Team

As part of GE’s High-Impact Innovation Team, one of the few groups working across all GE businesses. I helped tackle strategic challenges by applying digital technologies and agile methods. Our team acted as an internal agency, driving innovation initiatives that spanned healthcare, aviation, and energy.

My role spanned the following:

• Led strategy and user research to uncover opportunities and guide design direction.

• Designed and prototyped interactions that translated emerging technologies into practical solutions for GE businesses.

• Mentored junior designers and interns, fostering growth while ensuring design quality across projects.

Real Track

Overview

As part of GE’s partnership with Apple, I helped design a mobile project management application for GE’s Oil & Gas business. The goal was to boost project managers’ productivity while creating a solution that could scale across other GE businesses.

Because Oil & Gas project managers travel frequently which included visiting project sites, customer offices, and internal meetings, they needed reliable mobile access to project details, even in low-connectivity environments. By giving them the ability to track projects and share updates on the go, the app empowered managers to keep customers informed in real time and improved overall operational efficiency.

Process

Adapted design approach for an iOS-exclusive app, a unique departure from GE’s device-agnostic norm. In order to meet the needs of North American project managers who primarily used Apple devices.

• Conducted and analyzed five user interviews to uncover needs, then translated insights into a proto-persona and user scenarios that guided design decisions.

• Partnered with Apple’s design team in Cupertino during a three-day product planning workshop, validating user research and co-creating design directions.

• Led iterative design cycles from sketches to high-fidelity prototypes, leveraging iOS 11 and GE’s Predix UI kits, while continuously refining solutions with users, product owners, and developers.

 Solution

The result was a mobile app that enabled project managers to access and update project details anytime, anywhere — even in low-connectivity environments. By streamlining access to schedules, tasks, and updates, the app significantly improved both productivity and customer responsiveness.

Beyond Oil & Gas, the app was designed with reusability in mind, establishing a framework and interaction patterns that other GE businesses could adopt for their own project management needs. This scalability ensured broader business value from a single initiative.

Field Vision

Overview

GE businesses such as Aviation, Healthcare, Power, and Renewables rely on field engineers to install and maintain critical assets. Much of their reporting process, however, was spread across disconnected Excel sheets and siloed programs, making it time-consuming to consolidate information for customers.

To address this, I helped design a mobile application that streamlined the product lifecycle process, from installation to maintenance thus giving field engineers a unified, offline-ready tool they could use directly on site. This solution eliminated the need to carry laptops into challenging environments and enabled engineers to deliver faster, more accurate updates to customers.

Process

• Scoped and structured the project: As one of four designers, I led a UX pod of 15–20 developers, delivering designs and testing in two-week sprints over a 10-month timeframe.

• Streamlined design consistency: Facilitated reconciliation sessions across design pods and built an Axure component library to improve efficiency and maintain consistency.

• Leveraged prior work as a baseline: Evaluated GE Power’s existing Smart Outage app, conducting user interviews and usability tests to identify strengths, gaps, and opportunities for scalability.

• Immersed in the field: Conducted on-site contextual inquiries to understand the real working conditions of field engineers, ensuring designs reflected practical constraints.

• Iterated through validation: Sketched early concepts, translated them into prototypes, and validated with users, product owners, and developers, refining designs each sprint based on feedback.

Solution

The final Field Vision mobile app empowered engineers to manage time tracking and outage reporting directly from the field, even in low-connectivity environments. By consolidating fragmented spreadsheets and workflows into a single streamlined tool, the app reduced inventory issues, increased time sheet accuracy, and improved engineer responsiveness to planned and unplanned outages. The app established a scalable framework that could extend beyond GE Power to Aviation, Healthcare, and other GE businesses.